Smartphones and tablets have revolutionized the way consumers access information, and today many people consume a tremendous amount of content on their phones. Publishers around the world use the mobile web to reach and communicate with these readers, but the experience can often leave a lot to be desired.
Google have started a program called AMP (Accelerated Mobile Pages) which is looking at increasing mobile page loading speeds and improve the overall user experience on mobile devices. We believe that Google will eventually use mobile page loading speeds as a search engine ranking factor to force web developers to design websites which are mobile friendly.
We know you have more than enough daily tasks to worry about if your digital