The difference between traditional and content marketing is that traditional marketers are trying to sell products which might not always be relevant to you as a consumer. Content marketers produce content that is intriguing and this way reaches interested consumers through the thousands of marketing messages one receives every day.
What is Content Marketing?
Traditional marketing is becoming less and less effective and as a pro-active
marketer, you know there is a better way to reach customers.
Content marketing will enable you to provide truly relevant and useful content to your prospects and customers to help them solve their issues instead of pitching your products and services.
Marketing is impossible without great content in today’s fast paced world. Regardless of what type of marketing strategies you use, content marketing should be part of your marketing process, not something separate and we believe great quality content is part of all forms of marketing.
Content marketing will influence all other digital marketing services and here is why:
Social media marketing
The content marketing strategy comes before your social media strategy. You will get much better results via social media marketing when you publish great and engaging content.